By Matt Hart
A visual introduction to the process, thinking and method of Better Ideas Faster.
Download it FREE now.
The Best Ideas are spontaneous and shared. The BIF app does just that. Download now and get Better Ideas happening Faster.
No more brainstorms.
Creator of Better Ideas Faster
We've all experienced the rush of fresh new thoughts and ideas - we didn't ask for them, we didn't try and generate them, but there you go - they came. And they were good.
The curiosity is why we ignore this natural process in favour of getting in bland rooms to 'brainstorm'?! It's like trying to make a diary appointment for a moment of creative genius.
There's a better way; a proven way using the best of our spontaneous creativity and sharing it with others.
Learn it now…
The BIF challenge is to grab spontaneous thoughts and Ideas when they happen, then save and share them with others for better, faster collaboration.
The BIF app does just that. Meaning the power of getting Better Ideas happening Faster is in your hands.
Flexible in design and delivery, the BIF masterclass is an experiential workshop where individuals and teams gain new understanding of:
*video taken at Masterclass 'lunch & learn' with Unicef UK
I believe you are your Best Idea waiting to happen. Ultimately that's what BIF is really about - you becoming better at applying your unique creative talents.
Getting involved with BIF is the start of you - with others - becoming a problem solver for what ever the problems are. For whatever the opportunities can become.
So, get involved. Go be brilliant.
Many need innovation. ‘Better Ideas, Faster’ is for those who want it. Those who are attracted to rediscovering their creative powers and applying them innovatively. In general this happens when things get really difficult and thus really wanted. I‘m cool with that. ‘Better Ideas Faster’ was developed because of difficult!
I’ve been in applied creativity for 20+ years and I’m still learning. I’m still finding new ways to think new things and better ways to do new things. The only constant has been curiosity. Being constantly curious is the sole requirement to keep getting Better Ideas happening Faster.
There’s hard and soft thinking. Hard thinking is finite: yes or no, like it or don’t, stop or go. Soft thinking lives in the world of don’t know, maybe, could be, if only. It’s in the soft thinking that the gold of fresh thoughts and Ideas are to be found. When you find them, follow them. Time will come later for thinking hard about them.
The still small voice inside is your creativity. The bandwidth it runs on is data. So your job is feed this bandwidth by absorbing the world around you, constantly. Find interest in the mundane and the profound. Then tune into your intuition. The ‘making sense’ of all the data happens via your intuition in the form of creative thoughts and Ideas.
It’s never the first Idea. Never. Even though the beta-brain wants to believe it is. Better Ideas come from collisions and connections between lots of Ideas. And then Ideas upon Ideas. You’ll know when the Idea is Best - because it won’t need any more Ideas.
Go at problems indirectly. I call it Accelerated Innovation and it works by letting the thoughts and Ideas lead the way. Otherwise you end up going direct at problems in a linear fashion. Which usually ends up exactly where you assumed. Which isn’t innovation.
Solving problems that matter - ideas with purpose - takes investment. Cash. So profit isn’t a dirty word. Profit powers innovating Ideas that the world needs. But let's redefine ‘profit’ from business-only to include 'people and planet' so that we all benefit in all kinds of ways. Be for innovating Ideas so that everyone profits.
The world is moving beyond what you do and how you do it to why you do it. It’s called ‘purpose’. Purpose matters. It’s the deeper reason why you’re doing what you’re doing. It’s your truth in business. And your fans will engage with you - and support you - because your truth matters deeply to them too. So, know your story. And share it on purpose.
Failure and success will be the innovators lot. Get ok with it as there will always unintended consequences you can’t innovate for. If the Idea is Best for you, do it. It will probably be Best for others. And if not, fail as cheaply as you can. It's in the secrets of failure that you'll find your Ideas - eventual - success.